July 21, 2011 (Indianapolis) The first-ever national broadcast of a Super Cup Stock Car Series racing event will take place at the Webbs Auto Body 100 Presented by Boschett Timepieces at Virginias Old Dominion Speedway on July 30th.
Six cameras will be employed to cover the event including a primary overview camera, ground level cameras in Turns 1 and 4, a mobile camera crew working along pit road, and at least two on-board camera systems mounted on racecars.
The show will have a slightly different presentation according to executive producer Stephen Cox of Sopwith Motorsports Television Productions. Were going to relax the program a bit. Were going to talk to some drivers and teams and show off the series in the best light possible. We want our audience to get to know the stars of Super Cup, to see the cars up close and educate them on the series. Youll definitely see some great racing, but were not going to be afraid to leave the racetrack occasionally and let the viewers breathe a little.
The tape-delayed broadcast will air on RaceFansTV.com beginning September 5th, airing twice weekly for one year. There is also a strong possibility that the program will re-air on various national television networks in 2012, although Cox said the effort was a work in progress.
Series president Joe Schmaling gave us to clear goals, Cox continued. The first was to grow slowly and intelligently. Yes, we could take the program straight to a major network but we dont want to bury the show financially before it gets off the ground. And since were starting mid-season, we dont have enough episodes for a full television series anyway. Secondly, we want to make the very first show universally available anywhere in the world, even on iPods and iPhones. Were doing as Joe asked, and thats why we chose RaceFansTV.com. Television will follow.
In anticipation of television airings, the program will be presented in a 30-minute TV format. This requires 22 minutes of actual content with 8 minutes reserved for commercials. The show will be assembled in four segments, which is again typical of a television broadcast.
A trailer for the program will be released in August to promote the upcoming broadcast.